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Joshua Gilmer

Pivotal Point Golf

Pivotal Point Golf Logo

Pivotal Point Golf

Time and space are equally represented in this deceptively simple brand. Both the hands on a watch face and the XYZ coordinates of a point in space can be seen simultaneously. Luckily, most watches are advertised with the time set to 10:10, which reinforces to some viewers the subconscious idea of the three points belong to some horological device. The logo mark and company name are housed within a tag design. This was intentionally done to make the brand feel established when prominently displayed on high-end golf apparel—a longterm plan for PPG.

  • Pivotal Point Golf Executive Folder
  • Pivotal Point Golf Simple Logo Mark
  • Pivotal Point Golf Cutout Logo Mark
  • Pivotal Point Golf Logo Cutout with Words
  • Pivotal Point Golf Tag Logo Mark Lock-up
  • Pivotal Point Golf Implied Line Flag
  • Pivotal Point Golf Implied Border Flag
  • Pivotal Point Golf Alternate Emblem
  • Pivotal Point Golf Alternate Emblem Yellow
  • Pivotal Point Golf Alternate Emblem Circle
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