Earth Sports, Content Works Engine and Listing Leads Engine

Since I began working at Labyrinth Holdings, I’ve had a handful of logo redesigns. Earth Sports Redux was mainly about the world of fishing (the name was a bit misleading in that respect). However, the idea was to open it up to Hunting/Fishing/Outdoors markets. With that mission, I evolved the logo the hold motifs inherit to all three of those things. It pays respect to the old brand, but sheds the dated graphics for a current flat design. Modernization was also the goal for Content Works Engine. Listing Leads Engine was quickly thrown together for a white labeled service we picked up. Earth Sports gave me the most creative capital to work with, and I feel like its one of the strongest brands under Labyrinth Holdings.